Maximise your
marketing ROI
Oversaturating the same interruptive channels to reach time-poor advisors leads to an exhausted audience and diminishes marketing ROI. A new approach is needed to maximise the effectiveness of marketing spend.
What we do
We help firms more efficiently move their ideal adviser audience from awareness to consideration and usage, through co-creating educational content with financial advisors, then distributing that content through bespoke channels.
Using the same consistent marketing channels exhausts your audience.
Research:
Identify and solve advisor problems
Content Co-Creation:
Tap into our content co-creation capabilities
Distribution & Amplification:
Promote your value to a large, engaged, advisor audience
Analytics:
Test and learn with detailed metrics
Financial advisors: the efficiency and credibility challenge
Advisors are a highly fragmented, geographically spread, and time poor audience. They are also more influenced by their peers than by one-way corporate messaging. This can represent a challenge for marketing ROI.
Research:
Solve Adviser generated problems
Create:
We handle the heavy lifting
Distribution:
Your value in of a large audience
Analytics:
Check performance and learn
Match your solutions to advisor issues
Self-publishing Using Ensombl community insights, we can align advisor problems to the capabilities and solutions of our corporate partners, helping to drive the positive evolution of financial advice.
Co-created content
enhances credibility
Content developed with advisors, for advisors, achieves greater cut through, strengthens reputation and improves sales and marketing ROI.
Avoid
‘banner blindness’
Ensombl helps you speak to advisors at every stage of the sales funnel, boosting conversion and keeping your sales team busy.
Use our AI to understand and reach a
7,500 strong advice community
Tap into the challenges, aspirations, and wisdom of the Ensombl advice community members with our proprietary AI. Feed those insights into your sales, marketing, customer service and product development programs to drive more customer alignment.